strategic
financial
guidance
specialised
fiduciary
goal-oriented
strategic
financial
guidance
strategic
financial
guidance
specialised
fiduciary
goal-oriented
strategic
financial
guidance
Sure Financial Group is a holding company with subsidiaries in the various disciplines of financial services.

Our mission is to create a client experience where clients have access to
tailormade solutions covering all facets of their financial needs.
About Us
service
functional
guaranteed

a big part of financial freedom is to have your heart
and mind free from the worry about what-ifs of life
-Suze Orman

About Us
Our business concept and structure was initiated by our founder and CEO, Eben Smit.
As a group of professionals that are passionate about quality service and value offering the vision was to bring together a group of experienced individuals that can provide clients with specialist solutions and create opportunity for all stake holders to benefit.
THE MANCO
specialised
fiduciary
goal orientated

legacy is not what I did for myself,
but what I am doing for the next generation
-Vitor Belfort

THE MANCO
Eben Smit
EBEN SMIT

INVESTMENTS

Juan Podges
JUAN PODGES

RISK SPECIALIST

Ben Lyons
BEN LYONS

EMPLOYEE BENEFITS

Michele Smit
MICHELE SMIT

HEALTH SPECIALIST

Freddie Kamfer
FREDDIE KAMFER

PPS SPECIALIST

Willie Flemix
WILLIE FLEMIX

COMMERCIAL SHORT-TERM

Amanda De Mellion
AMANDA DE MELLION

SHORT TERM SPECIALIST

service
functional
guaranteed

a big part of financial freedom is to have your heart
and mind free from the worry about what-ifs of life
-Suze Orman

Services
Sure Financial Group is a holding company with various independently operating entities that advise clients in all aspects financial planning.
With a combined industry experience spanning over a century, the various entities at SFG will address your every need:
Select Your Need
service
functional
guaranteed

the eighth wonder of the world is compound interest
-Albert Einstein

Services
Investments, Life Insurance, Retirement Funds, Savings, Wills
Book an Appointment
Short-Term Insurance (Commercial & Personal Lines)
Book an Appointment
Medical Aid, Hospital Plans, Health Insurance & Gap Cover
Book an Appointment
Employee Benefits (Group Funds & Corporate Pension Funds)
Book an Appointment
Tax & Accounting Solutions
Book an Appointment